This semester-long project consisted of research and product development for the Laura Geller Makeup Company. We worked with Stephanie Nyce, the Global Direct to Consumer Vice President at Laura Geller while working on our projects. My group's idea was to start offering beauty subscription boxes for the Laura Geller customer. We chose this idea because the trends of customization and personalization are so successful and we also wanted to attract a younger customer. After presenting to the Laura Geller team and judges from Immaculata University our group was awarded the Best Project Award.